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Blogs


Crafting an Effective Brand Identity for Companies
Building a brand identity can feel like a daunting task. But trust me, it’s one of the most rewarding investments you can make for your business. When done right, your brand identity becomes the face of your company, the story you tell, and the emotional connection you create with your customers. It’s not just about a logo or a catchy slogan; it’s about crafting a consistent and memorable experience that sets you apart. Let’s dive into the essentials of brand identity and exp
Oct 22


Is one of these the worst logo fails ever?
In branding, a logo serves as the face of a company, encapsulating its identity and values in a single image. However, not all logos hit...
Feb 4


What Should a Client Know to Demand from Their Graphic Designer?
As a client, knowing what to demand from your designer ensures the final product meets your expectations and goals.
Sep 19, 2024


The Perils of Following Trends
Why don’t long-lasting brands chase every trend? Because trends come and go, but a strong brand endures. Trendy logos might seem...
Jun 24, 2024


A Journey Through the Oldest (Almost) Unchanged Brand Identities
Did you know? The word ’logo’ comes from the Greek word ‘logos’ which means ‘word’. Even before the court jesters wore branded uniforms,...
Jan 22, 2024
Defying the AI Apocalypse: Why Handmade Logos Are More Valuable Than Ever
As artificial intelligence increasingly takes over different tasks and automates our daily activities, concerns regarding AI doomsday...
Dec 1, 2023


How do I go about creating Brand Design for you?
New! You can now consult me live by booking a free 20-minute Google Meet with me! Many of you have wondered about the different steps...
Sep 28, 2023


Translate your Brand Vision into a tangible identity that resonates with your target audience
Three reasons why you must join this course: 1. Unlock Your Brand's Potential: Gain insights from my extensive international experience...
Aug 24, 2023


Are you in charge of the design, social media or marketing for your brand?
Introducing; "Master Your Brand" - From design dummy to branding champ in 8 weeks - Unlock Your Business’s Potential Are you a small...
Jul 20, 2023


Last chance before the price hike on Monday!
Elevating Value: Why I'm Hiking Up My Design Service Prices. Starting tomorrow, I will be increasing the prices for my design services....
Jun 4, 2023
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